Counselling and its place in an Organisation

Counselling is a procedure that uses to back up people by understanding and deciding the jobs occurred. In an Organization it helps to increase the opportunity in public presentation while it becomes an advantage to personal development of the persons. When see about reding we can exemplify that there are two chief attacks which use to decide the affairs. In some instances the counselor resolves the job by giving all the necessary guidelines which know as direct guidance. But in indirect reding the replies can be generated from the counselee by the counsel of the counselor. However the concluding results of both attacks are solve the personal job and better the attitude and behavior of the person. â€Å" Mentoring is to back up and promote people to pull off their ain acquisition in order that they may maximize their possible, develop their accomplishments, better their public presentation and go the individual they want to be. † ( 1 ) It clear that in an administration, mentoring is necessary to understand the function of the person from the higher hierarchy. In the procedure of mentoring the senior ever passes the duties and experience to the junior to develop their accomplishments and better the public presentation. The chief difference between reding and mentoring is that the guidance is chiefly focal point to develop the personal accomplishments and the attitudes of the character while mentoring develop the professional accomplishments. Eg: Counselling desire to spread out the personal ability by utilizing the emotional attack but in mentoring it expands the productiveness of the character by placing the capablenesss of the individual. In add-on, the guidance ever concentrate on the personal affair and the procedure ever carry in a private session between the counselor and the counselee but the mentoring can be done either a private or as a focal point group because mentoring is use to accomplish a better ends in an administration. As the squad engagement can be an advantage for the procedure of mentoring. Mentoring is chiefly focus on a end that needs to carry through by the administration to increase the productiveness but in reding there is no peculiar end and it ever depend on the person ‘s feelings and the minute. It ‘s clear that mentoring is making to increase the productiveness of the organisation hence each administration has different end to accomplish by its staff to carry through this mark hence, mentoring should ever carry on to accomplish these marks. But in reding it fundamentally tries to understand the feelings of the person to better the personal accomplishments and the attitudes. Therefore, it ‘s clear that reding can non hold any ends as it depends on each character. As reding chiefly concentrate on the feeling or the emotions of the persons hence, resources can be limited and the methods can be different for each person but in mentoring there will be figure of methods and techniques for a group of people. Reding should done by professionally trained personal but mentoring can be done by an experient superior individual because in reding it ever concentrate the emotional side of the individual hence, it should be handle in off that non damage to the personality. But in mentoring it focus the possible ability of the single toward to organisation therefore it can be done by an experient individual. However in both Counselling and Mentoring is focus to derive the optimistic public presentation of the person and helps to develop the personal capablenesss, attitudes and adulthood in both single and the company. Administration ‘s end Increase the Productivity Time Management – Time Management accomplishments can be achieve by proper preparation development Technology- Technological accomplishments can be given by presenting the new acquisition methods and latest cognition about the engineering that in usage for peculiar function. Human Resource Management ( HRM ) HRM Skills can be achive by the proper preparation about the single behavior to understand the abilities of the person that superior for peculiar undertaking. Proper direction Management Skills can be improve by managing the resource in right mode. Communicationss accomplishments can be improve by speaking to person of the company Motivations accomplishments can be improve by experience of actuating people in right clip and taking the right determination as needed. Stress direction Skills can be improve by proper preparation and with the experience. Problem work outing accomplishments can be improve by interrupting the job in to pieces and manage it each at a clip. Individual/own Goals Derive the cognition of necessary Technology IT Skills can be improve by practise and proper preparation Current Technological Skills can be gain by up to day of the month with the latest needed engineering. Learning accomplishments can be achieve by being happy what of all time you do and ever do things that you become happy. Gain Personal Resources Communication accomplishments can be achieved by pattern and proper preparation. In add-on it can be improved by interact with individuals. Reading composing hearing and speech production accomplishments are under this class. Punctuality accomplishments can be improved by practise to make things on clip. Good Attitudes can be improve by acquiring good advice from higher graded individuals. Leadership Skills can be improve by working as a squad and interact with people so frequently and actuate them when necessary. Fulfil all necessary demands of the administration By accomplishing all above mentioned accomplishments an person and accomplish this end. Niobium: all the Skills and sub undertakings are link together to accomplish the chief end of the administration or the person.( C ) .What is Time ManagementTime managing is an art of arrangement, forming, scheduling and budgeting one ‘s clip for the intent of bring forthing more effectual work in productiveness. Time direction is more of import for everybody. In an administration the clip direction is more of import from top of the hierarchy to the underside. Benefits of proper clip direction More Productiveness Time direction helps to increase the productiveness in an organisation. It saves staff turnover and increase the end product. As an illustration in a concatenation of procedure if there is an hold in one point it ‘ll impact the concluding merchandise completion clip and to the point before to the hold and decelerate the production velocity. Therefore, proper clip direction aid to derive more productiveness in a peculiar clip. Less emphasis This will be a good advantage to a better merchandise, because less emphasis of single do them to concentrate on a peculiar undertaking and it can be easy completed with high truth. Achieve ends on clip This will be automatically go on with proper clip direction and this helps a company to success in the market. Easy life manner When all the things traveling swimmingly it ‘s truly easy achieve any needed undertaking or marks. When all above benefits come to an person or an administration it will an advantage to bring forth a better merchandise and maintain a better criterion in the market, but if its unable to pull off the clip it might be a catastrophe to a company. ( D ) .Value of Professional Development Professional development is one of the foundations of our working lives. It ‘s a procedure which keeps us interested in our work, gives us the thrust to come on our callings, supports industry competitory and in the terminal makes us employable throughout our lives. Valuess of CPD Individual Develop practical tactics to unlock and transcend the single potency Widen personal webs and chances Be able to find preferable method of larning and development in front maximal benefit in the hereafter by doing smarter professional development picks. Opportunity to step up and alter the function in the organisation. Continuingly update the cognition and accomplishments Organization Widening Skills More chances for the organisation to widen their concern Expand the concern and increase the productiveness Give staff the capableness to spread out or alter their function Give staff the accomplishments to work with new engineering Organizations are up to day of the month and competitory Minimise the hazard of professional mistakes Make the work force and concern procedures more efficient Eg: In Tesco Pharmacy- because of the combination of their modern dispensaries and extremely trained support staff, will hold more clip to pass with clients giving one-to-one advice on medical specialties and life style. They can be an indispensable portion of the shop squad and when anybody joins with Tesco as a Pharmacy Manager, and so he will besides work closely with the direction squad and will take charge of developing others, training and developing staff and be given sample chance to work on their ain Continuing Professional Development ( CPD ) . Tesco is a big retail merchant and they guarantee their druggists are given the environment to be professional. It ‘s these high criterions their clients have come to anticipate and Tesco holding confident that whatever their aspirations and demands, and have the chances and support to assist them do the most of directors calling. As Tesco Train there Staff with new medical specialties everyday ‘s it ‘ll be a great advantage to clients them self and to Tesco as an administration. ( hypertext transfer protocol: //www.tescopharmacy-jobs.com/career-development/index.htm )Undertaking 2What is Skills audit?A skill audit provides a appropriate manner of meeting information about the available abilities of people for a specified undertakingA personal accomplishments auditPersonal accomplishment audit is back uping to place strengths, failing, chances and dainties which will turn to to place certain spreads and the manner fulfil those spreads by taking necessary actions. Learning styles-Learning manners are the different methods or ways of acquisition. There are three types of acquisition manners Ocular Learners Auditory Learners Kinesthetic Learners Ocular Learners These types of scholars learn through seeing. They needs to watch organic structure linguistic communication and the facial visual aspect to understand. Auditory Learners These types of scholars learn through hearing. Kinesthetic Learners These types of scholars learn through moving, making touching. Dr Peter Honey and Alan Mumford ( 1986 ) developed a acquisition manners questionnaire, based on Kolb to mensurate how people learn, to place their learning strengths, to promote persons to develop their learning possible and study on how they can better their acquisition manner. They clarified the four chief larning manners as: There are four different acquisition manners Militant Reflectors Theorist Pragmatist Militant DOING Reflector REVIEWING Pragmatist PLANING Theorist CONCLUDING Militants Learn from New experiences and challenges which to larn Competitive teamwork and job resolution Reflectors Learn from Encourage to watch or believe Think before moving and adjust before get downing Have clip to reexamine their acquisition Help to interchange positions with other people Without danger Can make a determination without force per unit area and tight deadlines Theorist Learn from theory, theoretical account or construct Think jobs in a logical measure by measure Pragmatists Learn from existent life jobs Shown techniques for making things with apprehensible practical advantages Harmonizing to Honey Mumford Learning styles strong effectual acquisition manners are theorist and pragmatist. By rehearsing activities develops their abilities in this acquisition manner, Pragmatist develops the accomplishments by rehearsing like militant. Theorist is identified as low. So by rehearsing the activities theorist can increase their learning ability, Reflector is identified as really low. So reflectors should set more activities to better their acquisition.How can supervise Effectiveness of my ain acquisition mannerHarmonizing to honey and Mumford method I am an Militant scholar I would wish to larn from new experiences and the challenges which I can confront besides when I am working as a squad ( team work ) I am larning new things personally. Methods to supervise the public presentation of Activist manner I can supervise my MBA public presentation on Activist manner by Learning from new experience analyzing different faculties and confronting challenges in group plants. Self appraisals Personal accomplishments audit is an of import measure when you are be aftering a calling alteration. Scale 1-something you are really weak Scale5-something you are really good Skill/ability 1 2 3 4 5 Bing originativeEYLeading a squadEYUsing theoryEYSolving jobsEYactuatingEYUsing above chart I can mensurate my strength and failings in my accomplishments besides can utilize a personal SWOT analysis for step it. Personal SWOT analysisStrengthsgood at working in a squad work outing jobs good at communicating with people good authorship accomplishments Ability to taking hazardFailingsNot much presentation experience do n't wish making presentations Not finish twenty-four hours to twenty-four hours surveiesOpportunitiesComplete MBA within 1 twelvemonth Working experience in nutrient retail industryMenacesaltering regulations in college hard to happen Job in suited field -Strengths and failings are normally things internal to me-personal accomplishments -Opportunities and menaces are normally external factors might impact to personal lifeUndertaking 3PERSONAL DEVELOPMENT PlanWhat is personal development program? It ‘s a personal program or specific measuring to recognize the demand to better in peculiar countries in our personal life Where I am now? At present following station alumnus sheepskin in concern surveies at Edexcel through London school of direction and scientific discipline which is taking to Master of Business disposal programme in Glyndwr University. At present I am working as a Duty director at Co-operative group. Co-op is a 1 of the largest retail company in UK every bit good as biggest husbandmans. Education background I have completed Diploma information engineering at NIBM Sri Lanka. I have completed Advance professional sheepskin in concern surveies ( Level 5 ) at south bank college I have completed sheepskin in computing machine surveies at south bank college Future Plans I hope to making specialise in HR direction after my Master in business Be a shop director in Co-op every bit shortly as finish my Master in business By 2014 be a HR director any bank in UK. Current aims and ends My current aim is to finish my MBA programme which is traveling to be finish by grand 2011. Meanwhile go on my current occupation as a responsibility director value to my bearer. Personal accomplishments Working as a leader with any figure of squad and achieve ends. Having much cognition about IT which is supported to my bearer. Solving the jobs in good mode I am a multitasking individual who can make so many occupations at a clip. And besides I am holding good clip direction accomplishment in my life it helps to cut down my emphasis degree when I am working and increase the productiveness personally and to my organisation every bit good. I would wish to listen people and take their thoughts and better my cognition.My personal SMART analysis programThis will assist me to make my ends on clip. Specific – all my ends are good defined. To finish my MBA I do my surveies on a regular basis. To my bearer development for managerial degree, I improve my leading accomplishments by making specific preparation and on my work topographic point every bit good. Measurable- I spend about 5 hours per hebdomad for my surveies and working 20 hours per hebdomad Every hebdomad I am look intoing what I have did for my occupation and keep a dairy how much I spend per hebdomad for my disbursals. Attainable – I spent excessively much clip to watch films per hebdomad but I cut down for 2 hours per hebdomad Relevant – I am loosen uping more clip after finish my work Academic – I am seek to complete my Surveies within the timeframe which was given by the college and accomplish my ends Time bound – Needs to be control clip direction and certain clip period for each end.Scheme for personal developing a programPESTLE analysis concentrating on institutional function gives me better understand about my direction work. My personal grind analysis Strength Personal accomplishments Teamwork Multitasking It knowledge Leadership Problem work outing Failings Communication accomplishments Listening Time direction Opportunities Training Learn professional accomplishments Menaces Government regulations and ordinances When I need to plan a personal development program foremost I need to put nonsubjective for following inquiries 1. What do I need to larn? 2. What should I make to accomplish this? 3. What resources or support will I necessitate? 4. What will my success standards be? 5. What will be my mark day of the months for completion? What do I need to larn? I need to finish my MBA and need to larn how to make presentations properly What should I make to accomplish this? Giving my full strength for surveies and complete the class works on clip and complete my MBA on clip. What resources or support will I necessitate? Training for composing accomplishments, better communicating accomplishments every bit good as more books for read as resources. What will my success standards be? Time direction and squad work What will be my mark day of the months for completion? I hope to complete my surveies ( MBA ) by 2012 and be a shop director every bit shortly as possible In the terminal by 2015 be a HR director.MY PERSONAL DEVELOPMENT PlanWhat I am I Trying to accomplish What internal Failing is Standing in the manner What external Menace is worrying me Who/where Can I travel to assist When am I Ask for aid How will I review advancement Get promoted from current Job Need to finish my surveies Government regulations Speak to my Ops trough Anybody who willing to assist Discuss my advancement with my director every month Construct up my instruction makings Equally much as I can Fiscal jobs competition University Or college My married woman Discuss my advancement with my talks every month Be a HR director Experience Credit crunch In UK Anybody who can rede me My former director My ego

High Quality Nursery Schools For Poor Children Essay

As we know, poverty is ubiquitous phenomenon all over the world. Some people continually complain that they are just getting the minimum salary, and the society does not help them to shake off poverty. In most of their life time, they have to face the reality to deal with the difficult situations that they find unfair. However, poverty affects children who have no abilities to get through it that is really unequal in the world. Children who live in poverty may lack confidence at school age because their outfit and house. These children also have no sufficient food to eat and less money to take the medicine during their illness. Therefore, the poor children may become weak and their health is threatened by ingesting less nutritious food. In addition, a poor family results in low parental education, which may affect children’s value in his whole life. All in all, the solution for these problems is high quality nursery schools should be set up to support poor families more in ter ms of raising the next generation for growing healthily. Living in poverty, when kids get to school age they are looked down and bullied by their classmates. So these kids obviously have less confidence to face their life. They also recognize that the material condition of their lives is so important to have an equality view. Randall Williams said â€Å"I was ashamed of where I lived. I had been ashamed for as long as I had been conscious of class.† (Randall Williams, Daddy tucked the blanket, 2000, Page 1) He lived in a poor family that frequently moved. For him, he had no courage to invite his friends to his house. Children growing up in poor families may lead to a pessimistic attitude for lives. They have no dare to show themselves even though their skills or talents are standout. Moreover, without confidence, these children do not allow themselves to pursue their dreams. For example, when I was at primary school, my parents also struggled in low-wage jobs. At that time, I was very interested in playing piano and it appeared in my brain over and over again. However, I had to give up my dream because my family could not afford to buy a piano and its lessons. I can clearly remember that piano played a dominant role in my childhood and I gave it up in despair. This experience generates the tragic view of life and losing the confidence of future. Therefore, impoverished children result in a negative impact of less-confidence. For this situation, I think the public child-care centre for poor children can be more helpful to them. All the kids come from similar families, and they are commonly communicating to each other without any prejudice. Children raised in household not in possession of a good fortune are conditioned that they cannot receive the healthy diet and medical treatment. They are restricted in terms of less food to eat because it costs money. Every so often their wishes go beyond their patents’ means, and they have to come to terms with the resulting sense of rejection. Charles Oberg said â€Å"It directly influences the abilities of families to meet their children’s basic needs and provide societal minimums such as shelter, nutrition, and health care.† (Charles Oberg, The impact of childhood poverty on health and development, 2003, Page 2) What does he means? Children who live in poor family may not be provided the fundamental needs. So they have suffered from some diseases and starvation. These effects totally threat their young body which is growing up. However, the high quality nursery school can exactly solve this problem. For example, the Head Start program is very popular to help poor children in terms of healthcare and medical guidance. The research from Health Care Institute said that â€Å"Healthcare costs could be reduced annually by at least $554 per family when Head Start parents are given easy-to-understand healthcare guidance that increases their health literacy.† (Ariella Herman, Ph.D., HEALTH CARE INSTITUTE, March 2007) So if the nursery school could provide this program for the basic parental help, poor children would not only suffer less pain from any diseases, but also they would save money to buy more nutritious food. On the other hand, some people argue this kind of investment is too expensive to implement. But, according to the Health Care Institute, an average program investment is $60 per family, but the potential saving is getting 554.72. (Ariella Herman, Ph.D., HEALTH CARE INSTITUTE, March 2007) It is showed that this kind of investment is obviously worth, and more and more individuals benefit from this program. There is also an example from the Head Start program. One of the success stories was that Shae-Lynn almost died at 3 years old by seizures and medication. But her mother sent her to Benton Franklin Head Start. In the following year, she had almost cured and her study on longer was a problem. (Andrea Nelson, Benton-Franklin Head Start) The head Start totally changed her life. Moreover, every patents hope their children will have a reasonable environment to grow up rather than an unhealthy childhood, and the nursery school can figure it out. The most important impact of poverty is on parenting, which influence in their kids during whole life. Specifically, young couples not only pay less attention to their kids, but also they not have the time for this because of struggling for their work. Therefore, many kids cannot feel loved from their parents. It is cruel for them because their little heart is so easy to break and hard to fix. Otherwise, children who are lacking of parenting are allowed to behave as they please. For example, Jo Goodwin Parker said â€Å"Poverty is looking into a black future. Your children won’t play with my boys. They will turn to other boys who steal to get what they want. I can already see them behind the bars of their prison instead of behind of the bars of my poverty. Or they will turn to the freedom of alcohol or drugs, and find themselves enslaved.†(Jo Goodwin Parker, What is poverty, 1971) It is precisely that kids need a good parenting to bound their behavior and awareness of c ode of ethic. However, their parents entirely do not involve this recognition in terms of improving preprimary education and giving more attention. There is a statistics from the impact of childhood poverty on health and development that said â€Å"A 1988 study by Zill and Schoenborn found that children living in families with annual incomes below $10000 had a 25% higher rate of emotional and behavior problems than their counterparts from families with annual incomes over $40000.† (Charles Oberg, The impact of childhood poverty on health and development, 2003, Page 2) It is indicated that children who raise in poor family tend to be more misbehaved no matter the numbers may change up or down for now. Parenting should assume the responsibility for this tendency. They cannot offer a bit more material things, but they should spend more time focusing on their kids in emotional ways. Above all, I believe that parenting classes should be established in nursery school to help them to do this. The society should fund this kind of parental support, because this is no longer a problem for individual families, but for society as a whole. In short, firstly, I have to admit that the government has to allocate much money that comes from all society tax revenue to support poor children. Nevertheless, if children benefit from nursery schools, they who brought up by parents of low economic status usually grow up to be physically, mentally independent as same as the others and tend to be more confident, physical healthy and well-behaved. Throughout the whole childhood in nursery school they are tempered by the experiences of parent’s denial their requests and frugality is inculcated into their minds as a merit. They will have more confident to strive for their study and work with a strong body and good behavior. Therefore, if nursery schools could be established, the all society would benefit. Reference Herman, A. (2007). Healthy care institute. (Unpublished doctoral dissertation) http://www.anderson.ucla.edu/documents/areas/ctr/jandj/HCI_exec_report_06.pdf Nelson, A. (n.d.). benton-franklin head start. http://www.wsaheadstarteceap.com/success_stories.html Oberg, C. (2003). The impact of childhood poverty on health and development. Healthy Generations, 4(1), 12. http://www.epi.umn.edu/mch/resources/hg/hg_childpoverty.pdf Parker, J. G. (1971). What is poverty. America’s Other Children, p. 2. Williams, R. (2000). Daddy tucked the blanket.

Alfred Hitchcock Essay Example | Topics and Well Written Essays - 2500 words

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The Bribery Scandal at Siemens AG - Case Study Example Basically, the bribery scandal at Siemens critically demonstrates how employees were involved with unethical behaviours, which led to an irrevocable damage to the company’s reputation and the ultimate profitability and success (Marsh, 2007). Founded in 1847, the company made their listing in the New York Stock Exchange in 2001, where they were rated as the most efficient and profitable company. Never the less, the business world fell in 2006 when around 30 Siemens’ offices and private homes were raided based on the notion of bribery, fund embezzlement, and evasion of taxes, a raid that led to the uncover of what is said to be the world’s largest corporate bribery scandals. It was evident that Siemens had involved itself in bribery and other related business malpractices. In essence, three main issues focus on failure of employees to hold fast on the ethical standards in relation to personal communication and cross cultural business relationships. First, the lack of cultural sensitivity, over and above, unfamiliar global practises greatly contributed to an abundant environment in which exploitation and manipulation of other companies was witnessed. Second, short time focus on making the deal through contract negotiation, and special bribes pulled out poor decision process from the managers of the company. In addition, there was lack of accountability, compliance, and transparency by management, a situation that permitted Siemens’ employees to involve themselves in fraudulent behaviour (Sims, 2007). Ethical Contemplation According to utilitarian approach on ethical matters actions are right once they achieve maximum good for maximum number of peo ple. Although not all people will be favoured by the decision made, the overall is that everyone will be in a better position as compared to the previous situation. Needless to mention, that the act of bribery at the time seemed to be a cost effective issue as the company was able to secure some of the important contracts through the use of bribery that acted as the fraction of the monetary funds that the company expected in relation to the whole deal. Of important to note is that, there was dire need to keep the company in business and the use of bribery facilitated it survival, over and above been able to continue with their operations and provide of the society in term of social responsibility, employment opportunities, as well as, paying taxes (Thiel, 2007). Conversely, Siemens AG bribery scandal has a permanent impact on the owners and or shareholders and the company itself which may not be easily realised. In essence, the reputation and credibility of the company would be comp romised a situation that

Any topic you like Essay Example | Topics and Well Written Essays - 500 words - 1

Any topic you like - Essay Example These religions are based on monotheism and do not worship another God apart from the One Power, the Almighty . In Judaism and Christianity, the son’s of Abraham has significance whereas in Islam Abraham is seen as the first Muslim .All these religions has connection to Israel as Abraham is from Israel .Moreover , these three religions share the concept of original sin conducted by the son of Abraham. 2) Judaism, Christianity, and Islam are self described monotheistic religions. None the less, each understands God in different ways. Compare and contrast the three religions in terms of their understanding of God. A)It is a fact that Judaism, Christianity and Islam are monotheistic religion but each has a different understanding about God which give them separate identity. Judaism straight away follow that Abraham is their ancestor and Yahweh as their God. In Case of christianity, the son of the Father(Yahweh) Jesus Christ is their God. In the case of Islam, Allah, the supreme authority or Almighty is their God. Moreover, the ways in which salvation can be attained differ in these three religions. In Judaism the understanding of Abraham with God is considered sufficient to bring salvation to the religion .While in christianity the deepened understanding of Jesus and worshipping him lead to the salvation. In Islam the strong faith in Mohammed lead them to salvation. Here we can see the differences in belief of God are unique though the foundation of religions is same. A)Even though, the three religions Christianity,Judaism and Islam have common origin, their belief of afterlife is different from eachother.In Christianity the deed of every person is counted by the Almighty , which can fall into two types; good and evil. Christians believe in the Day of Judgment, a time when we have to face God alone. This is the time when the good and evil deeds will be assessed and heaven or hell will be rewarded to

Second Networking Group Essay Example | Topics and Well Written Essays - 500 words

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Marketing - Real-World Write-ups Essay Example | Topics and Well Written Essays - 250 words

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Week Eight Online Question Essay Example | Topics and Well Written Essays - 500 words

Week Eight Online Question - Essay Example This was in line with the theories of David Ricardo, the English political economist, who argued in favor of hard currency that would enable the economy to escape the cycles of booms and depressions. This, Andrew Jackson and his supporters felt, would be a lasting solution to the problems that America faced at a time when it was expanding rapidly and monetary policies were a widely debated issue. Jackson’s stance on this matter is considered t be crucial in his re-election to the post of the president of the United States of America. hands of people who lived outside America and those sections of the American society which belonged to the upper strata (Andrew). His efforts according to the speeches that he delivered regarding the future of the Bank of the United States were directed towards the establishment of a nation that would ensure the equality of the people who stayed in it. This, Jackson felt, could be achieved only through a return from credit to hard currency, something that David Ricardo had suggested. His views were appropriated by Jackson and his political friends in order to establish an economic order that they felt would not allow the re-establishment of situations like that which occurred during the panic of 1819, when the banks, since they had lent money that had become less valuable due to inflation, experienced a shortage. Ricardian currency theories required that the banks regulate the monetary pressures of inflation and deflation through regulating the flow of money into the economy. Jackso n’s views were thus, not completely against banks, but called for a reassessment of the roles that banks played in the American economy that would prevent a repeat of the events of 1819. A system was put in place according to which only the amount of money the equivalent of which was present in the bank in

Aviation, Aerospace or Airport Industry Essay Example for Free

Aviation, Aerospace or Airport Industry Essay In order to assess aviation, aerospace or airport industry practice to the field of Marketing I have chosen to focus on the aviation industry and the marketing practices they have adopted in order to deal compete effectively in the current recessional environment.   This document focuses on the 4 P’s of Marketing (Kotler, 2008) and discusses how airlines have altered their approach to Product, Price, Place and Promotion in order to continue to successfully compete and respond to the changing needs of their customer base.    One company in particular, Southwest Airlines, will be explored in more detail with the marketing practices forming the basis for further exploration of the key themes. The Aviation Industry The events of September the 11th coupled with a growing economic recession have created an extremely challenging environment for the airline industry.   Forecasts produced by the Civil Aviation Authority indicate that the situation may not improve for quite some time with passenger traffic not expected to fully recover in the next five years (Figure 1). Figure One:   Actual and Forecast Traffic (m) 2007-2012 Fiscal Year No. Passengers Domestic (US) No. Passengers International (US) No. Passengers Total (US) 2007 577.8 53.6 631.4 2008 (F) 590.4 54.2 644.7 2009 (F) 610.9 54.9 665.8 2010 (F) 639.8 56.4 696.3 2011 (F) 626.7 56.7 683.4 2012 (F) 576.8 50.8 627.6 In order to deal with this airlines are significantly altering their marketing practices and methods of distribution in order to operate more efficiently and competitively.   Major changes have been observed over the past couple of years with some of these constituting complete overhauls of the traditional operation of the industry.   Southwest Airlines is an airline which has strongly positioned itself on â€Å"being different† through all elements of its service and product. At its core is its mission, which specifies that the airline is dedicated to â€Å"the highest quality of customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit†.   At first glance the concept of â€Å"high quality† and â€Å"low cost† appear to contradict one another.   However, Southwest airlines maintain that this is not the case and they have not compromised on quality or safety.   Awards such as â€Å"Triple Crown† which is awarded for low customer complaints, flight timeliness and baggage turnaround times, indicates that this may indeed be true. In order to better understand the key industry trends and how airlines have attempted to use these to their advantage, it is worth considering the marketing mixes of aviation companies such as Southwest Airlines and assessing how these have been altered in order to attract and retain a diminishing customer base. Marketing Practices Product The product element of the marketing mix concerns offering the right product to the right target market.   The products on offer through the airline industry have changed significantly over the past twenty-five years. Flying, which at one point was exclusively for the wealthy, has become more accessible and today there are a large numbers of airlines that cater for even larger numbers of customers.   In order to compete in this environment airlines have invested significant amounts of money in distinguishing their products and services from their competitors. For Southwest Airlines, this has entailed differentiating their product through redesigning the service their provide to customers.   Although, on the surface, their â€Å"no frills† concept appears very simple, delivering it in a way that doesn’t negatively impact customer experience is somewhat of an art.   In order to successfully implement this business model Southwest airlines have invested significant amounts of money in understanding their customer needs and motivations and used this as the basis for their value proposition. Through researching their customer base they have been able to identify which services were not valued above price by the customer and have eradicated them, thus lowering their operating costs and passing these savings directly onto the customer.   In addition to that, the involvement and support of their staff is paramount.   This is achieved through the company culture, a family orientated set up which promotes teamwork and values employee’s opinions and suggestions for improvement.   Southwest Airlines have recognized that employee participation and support is critical to the achievement of their aspirations and have successfully build a team of 29,000 with the lowest turnover rate in the industry. Price Since the deregulation of the airline industry in 1978, the airline industry has become highly price sensitive and many customers will generally purchase from the most competitively priced airline, viewing separate company’s offerings as perfect substitutes.   In order to maximize the profit from each flight, many airlines operate a variable pricing approach that is based on the needs of individual customers.   This approach attempts to identify and separate those customers who are concerned about price from those who are willing to pay more in order to attain a seat on the flight. As well as partitioning flights into first, business and economy classes, airlines attempt to maximize their revenue by offering a mixture of full price and discounted tickets within these segments.   Using detailed information related to market trends, forecasts and seasonal variations the major airlines implement inventory management approaches that help to define the demand and subsequent price for each seat on the flight. More than 90 percent of the tickets sold by U.S. airlines are now discounted (Costello 2001) and in the last twenty years flight prices have dropped by approximately 75% (Miller, 2007). According to a renowned marketing strategist, David Aaker (2001), one of the ways in which companies can successfully compete in a price sensitive marketplace is to offer higher value to their customers.   This view is supported by many theorists, many of whom believe that the industry is currently â€Å"giving away† flights (Marketing Week, 2003, p.35).   This view however, is challenged by the success of low cost airlines such as Southwest (US), JetBlue and Ryanair (UK) who have redefined their value propositions by stripping down their services in order to offer rock bottom prices. In order to competitively price their offering Southwest Airlines focused on streamlining their operations.   The idea behind this was simple, by lowering their costs, Southwest could offer reduced prices to their customer base.   This was achieved by removing services that were not valued in the eyes of the customer, such as physical ticketing, amenity kits, onboard snacks and seat reservations.   The customers get what they pay for and pay for what they want. Place Airlines predominantly operate through two distribution systems; the ticket and the flight. The Ticket Historically ticket sales were conducted through travel agents and brokers who liaised with the customer on an airline’s behalf.   However, in recent years the growth in popularity of the internet as a medium through which flights can be booked has led to increased levels of direct relationships between the airline and the customer base during the ticketing stage.   Through interfacing directly with the customer many airlines have reduced their distribution costs by as much as 10% (Miller 2004) and have subsequently been better placed to compete on a price basis in the marketplace. The Flight Marketing practices relating to the flight itself have also seen changes in recent years.  Ã‚   Historically, the flight represented a direct relationship between the customer and the airline but the increasing trend towards inter-airline alliances such as Star (United Airlines, Virgin, BMI, Thai etc.) Oneworld (American Airlines, British Airways, Quantas etc.) and SkyTeam (Delta Air Lines, Air France, and AeroMexico) has transformed the distribution channel from direct to indirect with airlines placing trust in their competitors to service the customers appropriately. Although this may be perceived as a risky approach, the benefits gained from such agreements are of significance.   Through forming partnerships airlines can gain additional routes, marketing power and global presence.   Southwest Airlines have gone one step further in the design of their place strategy.  Ã‚   Through focussing of the short-haul domestic market in the US they have ensured that the average duration of their flights is less than one hour.   This increases their probability of meeting desired time schedules and subsequently directly improves customer satisfaction. Promotion One of the most popular marketing tools within the airline industry is the frequent flyer program.   Airlines reward loyal customers by giving them extras such as upgrades, additional luggage allowance, priority booking and access to business lounges.   Such programs are clearly very popular with approximately 25% of Americas belonging to at least one loyalty program. (Costello, 2001, p.B9). The customer experience itself represents another key area in which aviation companies strive to successfully promote their offerings.   Areas of the operation such as baggage turnaround, timeliness of flights and numbers of customer complaints are measured through Key Performance Indicators and communicated openly to customers and employees. The understanding here is that high service quality will lead to happier customers, higher sales and higher profits. (Czaplewski, Ferguson, Milliman, 2001, p.14-17). Southwest Airline’s latest promotional program is Ding, a real time notification system that informs their customers of the latest offers and developments.   The messages communicated to customers are carefully targeted and segmented and utilize SMS and email systems to deliver the communication directly to the right customer. Conclusion In order to be successful in the current market, airlines need to develop a deep understanding of their customer base.   Through understanding their customer’s motivations, hot buttons and unmet needs (Aaker, 2001) they can develop marketing practices which allow them to compete in this demanding environment. The market is seeing significant changes as companies develop different approaches to increasing their sales or lowering their costs and a carefully designed and implemented marketing mix is critical to success in this environment. References Czaplewski, A.; Ferguson, J.; Milliman, J. Southwest Airlines: How Internal Marketing Pilots. Success, Marketing Management,   2001, p. 14-17 Costello, J. (2001, November 6). Gounded: Airlines Attempt to Win Back Former Frequent Flyers International Civil Aviation Authority, Airline Traffic Forecasts and Financial Trends — 2006 to 2008, I, January 2007. Miller, W. (2004, August 16). Airlines take to the internet. Industry Week, 248(15),   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   130-133. Retrieved March 23, 2008 from ProQuest database. Newsweek. (2003, September 18). Good times in the skies. p. 58. AAker, D, 6th Ed, 2001, Strategic Market Management Kotler et al, 13th Ed, 2008, Marketing Management www.Southwest airlines.com

Students Essay Example for Free

Students Essay A students life is often plagued by examination. The demand to do well is further increased as good grades woud lead one to secure entry to a good grades would lead one to secure entry to a good university and consequently to a good job and future. Hence,there is no surprise and mentel health problems among school-going children. The Befriends Malaysia,a voluntary organization located in the klang valley,pointed out that they receive approximately 60 calls per day and from these 10 per cent are from student under the age of 20. The examination pressure experienced among students has also seen the rise in suicides and deaths among school students. In 2007,a young 12-year0old s. subashini ,hanged herself in her room after receiving her upsr results. In 2005,Matthew Vinesh a teenager in the prime of his life at 17,hanged himself at home just completing his trial spm examination. The year 2004 recorded 3 suicides due to examination pressure. The alarming number of students experiencing strees,mental and health problems as a result of examination pressure calls for measures to be taken . For starters ,the Malaysian Examination Syndicate (MES) has proposed that more school-based assemenst replace the many public examinations. Furtheromore,school-based assessments are continuous,ongoing and formative in nature . This will not only help reduce pressure from summative exams but also help both teachers and students work on their strengths and weekness in the teaching and learning process. School –based assessments will also bring about abolishment of some public examination. The MES proposes to abolish the Primary Year Six UPSR and the secondary There PMR public examination. Besides MES,the Ministry of Education (MOE) is also planning to take a number of measures to curb the stress and pressure school students have to undergo. The large class enrolments hinder the care and attention teacher can give to help students cope wit their studies. Therefore,teachers do not have time to cater to the different problems faced by the large number of students in each class. Thus,steps have to be taken to reduce class enrolments so that teachers can give quality attention to students learning in their classroom. There should also be more school counselors that students can go to when facing problems. Besides counseling ,students should also be exposed to motivational talks that include strees managements strategies. Finally,the MOE should conduct clinics or seminars for both teachers and parents to help them identify students for both teachers and parents to help them identify students that display suicidal or other forms of negative behavior. Since examination are one of the main cause of increasing number of students facing pressure ,mental and health problems,it is important that this issue be addressed. Steps and immediate measures must be taken to help overcome or curb this problem. What is needed is a concerted effort by all parties concerned to work together collaborativrly to help reduce pressure and stress as a result of public examination.

Glasgow Coma and Glasgow Outcome Scales for Brain Injury

Glasgow Coma and Glasgow Outcome Scales for Brain Injury ABSTRACT Traumatic brain injury (TBI) is a leading cause of death in adults under the age of 45 and an estimated 7.7 million people in the European Union are living with a disability caused by TBI. The severities of these injuries are differentiated by the use of the Glasgow Coma Scale (GCS), and the outcome is assessed by the Glasgow Outcome Scale (GOS). These scales can be used to develop a prognosis for individuals with TBI’s in various ways. Primarily, the lower the GCS score the more severe the brain injury and therefore the worse the outcome for the patient. The GOS is applied 6 months after injury and provides a score of 1-5 with a lower score indicating the worse outcome, death. To conclude GCS by itself cannot be used to provide a long term prognosis for brain injuries. GCS can be used in addition to other factors such as presence of a midline shift on Computer Tomography and fixed pupil dilations are significant in determining prognosis. The presence of lesions on the brainst em correlates with the GCS and GOS scores allowing reliable and valid prognosis’ to be made. INTRODUCTION Traumatic brain injury (TBI) affects an estimated 1.4 million people every year in the United Kingdom (UK)[1], and is a leading cause of death in adults under the age of 45. [2] It is currently estimated that at least 7.7 million people in the European Union are living with disabilities caused by TBI’s. [3] TBI’s account for 6.6% of the Accident Emergency (AE) attendees. [4] 95% of all TBI’s presented at AE are mild, 5% severe and moderate injuries. [5] It is extremely important to determine the severity of the TBI as it has implications on the treatment and later rehabilitation of the patient. TBI can be open or closed injuries, with open TBI injuries being linked to worse functional outcomes and increased mortality. The most common method of assessing TBI is the Glasgow Coma Scale (GCS) and a common method for addressing the outcome of a patient is the Glasgow Outcome Scale (GOS). WHAT IS THE GLASGOW COMA SCALE? The GCS is a test to ascertain the consciousness of a patient after being subject to a TBI. The maximum score with this scale is 15 and the minimum 3, this is comprised of three sections: eye opening, verbal response and motor response. (Table 1). GCS is included in National Institute for Health and Clinical Excellence (NICE) guideline on head injury3 to provide information on survival rates for patients suffering different severities of TBI. The guideline also indicates that GCS is a measurement that should be taken at the scene of the injury by paramedics. If this is not possible it should be taken at admission to AE as early indication of TBI severity is imperative in the later treatment. The GCS differentiates between the severities of head injury by score ranges. A GCS of 13-15 indicates a mild head injury, 9-12 moderate and 3-8 severe. The GCS score can be affected by the time it is applied after injury, therefore in order to universalise this, GCS is often used once the patient has been stabilised.4 The GCS can be difficult to use in trauma cases, as localised trauma, swelling, sedation and intubation can affect testing the eye and verbal responses. [6] [7] In a survey performed by The European Brain Injury Consortium only 49% of patients could be tested fully against the scale after being stabilised in resuscitation.[8] Feature Response Score Total Eye Opening Spontaneously 4 To speech 3 To pain 2 No response 1 E: /4 Verbal Response Orientated 5 Confused 4 Inappropriate words 3 Incomprehensible words 2 No response 1 V: /5 Motor Response Obeys commands 6 Localises pain 5 Withdraws from pain 4 Flexion to pain 3 Extension t pain 2 No response 1 M:/6 Total Score GCS /15 Table 1- Glasgow Coma Scale Components of the GCS and how each section is scored individually Adapted from: Bethel J. 2012, Emergency care of children and adults with head injury, Nursing Standard, 26(43), 49-56 The GCS is considered by some to have acceptable inter-rater reliability[9] when used by experienced practitioners. However mistakes are made consistently by inexperienced users of up to 1 mark per section. Inter-rater reliability was shown to improve after exposure to a training video.[10] Reliability with scoring is imperative in making accurate TBI severity diagnosis, and then the relevant treatment associated with them. In severe TBI’s the motor component of the GCS is the best indicator of prognosis, this is due to verbal and eye scores not being able to be performed. [11] This has led to an adaption of the motor score of the GCS, called the simplified motor score (SMS). The SMS has 3 scores: 2 obey commands, 1 localises pain and 0 withdrawal to pain.[12] It was found that the SMS and GCS were useful in indicating whether neurosurgery was needed and also intubation. Overall GCS was better in predicting chance of death, however SMS was able to be used to assess patient involved in trauma more effectively as intubation and eye swelling would not be detrimental.12 This indicates that SMS may be better used in conjunction with GCS with patients who present to AE with severe head trauma. HOW CAN THE GLASGOW COMA SCALE BE USED IN BRAIN INJURY PROGNOSIS? A more severe TBI will lead to a worse 6-month functional outcome for the patient. 30% of patients with initial GCS [13] and 50% of patients with GCS ≠¤8 after being stabilized in resuscitation will die.6 Patients who have a GCS score of 3-5 have a 5% chance of survival 6 months after injury.[14] There is no direct correlation between GCS score and the patient’s ability to function in daily life afterwards. This is due to varied functional outcomes being linked to different scores on the GCS.[15] Patients with GCS ≠¥8 had 85% chance of favourable prognosis, if this score was obtained 24 hours post-admission.[16] The predictive value of GCS scores alter according to the time at which the score was obtained. GCS scores obtained at least 24 hours after trauma were linked to the grade the TBI was classified by MRI data. These grades are associated with brain stem lesions, grade 4 being the worst and grade 1 the best. The higher the GCS score the lower the grade of brainstem lesion and therefore the better prognosis in terms of functional outcome for the patient. 14 In a study performed by Utomo et al there were no patients with GCS 3-8 that were living independently 6 months after injury. In addition patients with this GCS score were 24 times more likely to die when compared to patients with GCS score 13-15.[17] GCS alone cannot accurately predict the brain injury prognosis for a patient. However, if GCS is applied with computer tomography (CT) evidence and pupil dilations, then a prognosis of possible functional outcome can be made for an individual patient.[18] WHAT IS THE GLASGOW OUTCOME SCALE? The GOS was developed to assess functional recovery of patients with brain injuries.[19] The GOS is based on a structured interview that assesses 7 areas: consciousness, independence at home, independence in the community, work, leisure and social events, relationship with family and friends and finally return to normal life.[20] The area in which the patient is living is not taken into account with the GOS but is taken note of separately. GOS is often split into two broad outcomes: favourable and unfavourable. Favourable outcome encompasses good recovery and moderately disabled. Unfavourable outcome includes: death, persistent vegetative state and severely disabled.9 The standard GOS has a 5 point scale (Table 2) but was extended after concerns were raised that it was not sensitive enough in detecting minor disabilities that may restrict the patient in returning to work. This led to the GOS extended (GOSE) being devised. Guidance has been published to increase the universal reliability of the GOSE[21], but there are still issues with its application. This is mainly due to the time period between the TBI and the GOSE being applied, this is normally taken at 6-12 months post injury. A GOS assessment at 12 months was more reliable than at 6 months[22], but it may increase the number of patients lost in follow up. 10% of patients who were moderately or severely disabled at the 6 month GOS test improved by one category. GOS GOS(extended) 1 Death 1 Death 2 Persistent Vegetative State 2 Persistent Vegetative State 3 Severely Disabled 3 Lower Severely Disabled 4 Upper Severely Disabled 4 Moderately Disabled 5 Lower Moderately Disabled 6 Upper Moderately Disabled 5 Good recovery 7 Lower Good Recovery 8 Upper Good Recovery Table 2 Glasgow Outcome Scale Shows on the left hand side the original GOS (5 point scale) and on the right the extended GOS (8 point scale) Adapted from: Nichol A, Higgins A, Gabbe B, Murray L, Cooper D, Cameron P. 2011, Measuring functional and quality of life outcomes following major head injury: Coma scales and checklists, Injury, 42(3), 281-287 The 5 sections of the GOS refer to the functional ability that will ultimately be achieved by the patient. Vegetative state refers to the patient being unable to respond; severely disabled patients cannot live on their own; moderately disabled patients can live by their selves but have reduced ability to work; good recovery infers that the patient returns to work fully.[23] It is also possible that the patient when interviewed presents a more positive outlook of their situation leading to the GOS score being faulty. In addition to this a patient may be given a GOS score of 5 indicating a good recovery, but this only refers to the patient being able to return to work. With a good recovery prognosis may still have changes in personality and an inability to cope in social situations.20 This leads to the GOS not fully indicating a good recovery, again highlighting the reason why the GOSE was devised. Under these circumstances a patient can be given a GOSE score of 7 indicating a lower good recovery. The GOS and the GOSE scores can be obtained via phone call increasing their practicality as a scale. This scale is reliable when performed over the phone due to the standardized interview which informs the score that the patient will receive.19 HOW CAN THE GLASGOW OUTCOME SCALE BE USED IN BRAIN INJURY PROGNOSIS? When applied to the GOS a patient with a severe TBI had 40% likelihood of death; 4% chance of being in a vegetative state; 16% severe disability; 19% moderate disability and 21% chance of a good recovery.6 This was a 40% likelihood of a favourable functional outcome at the 6-month GOS test. This is compared to mild brain injury that had 9% chance of dying; 0% of being in a vegetative state; 14% of severe disability; 24% of moderate disability and 53% of having a good recovery.6 This has a 77% overall prognosis of a favourable outcome for individuals with a mild brain injury. This shows that the GOS will make a differentiation in functional outcome for different severity of brain injury. This score is unlikely to change from an unfavourable to favourable outcome after this time period although some small improvements may be seen.18 Any further improvement is probably linked to rehabilitative treatment, and not the improvement of the patient’s TBI. There is a 94% chance of a good recovery with GCS >8.5 (9 +) and age ≠¤49.5 years. This is compared to an 81% chance of good recovery with GCS >8.5 (9 +) and age ≠¥49.5 years. This highlights how age can affect the probability of a patient achieving a good recovery from their brain injury.[24] Patient’s aged >75 years with a moderate or severe TBI were three times more likely to die from their TBI than patients aged 65-74 years. It was also less common for patients aged >75 years to be living independently 6 months post-injury than patients that were younger.15 The age of the patient and the severity of their TBI need to be taken into account when deciding on treatment. The prognoses for individuals in the 75+ age range are unfavourable according to the GOS. 15 Due to this treatment should be decided based on this factor. There is a correlation between the GOC score a patient is given and the grade of their brainstem lesion that is provided by MRI data. A higher grade of brainstem lesion correlates to a more unfavourable outcome for the patient.14 CONCLUSIONS Overall the GCS cannot by itself provide either long or short term brain injury prognosis. This is because there are too many variables that affect each GCS score, including the fluctuation of the GOS associated with these scores and the difference in reliability depending on who has applied the scale. The GCS is used to assess the severity of a brain injury and to allow medical professionals to constantly monitor the patient’s progress. GOS can be used to give prognosis 6 to 12 months after injury; if the scale is used before this time then the score will not indicate the full functional outcome of the patient. This time period of scoring is not beneficial for prognosis at such a time that it will be used to inform treatment of the patient. The GOS does not provide a long term prognosis for brain injury as over time and with rehabilitation improvements can be made past what is predicted. Due to the time period necessary for GOS to be more accurately applied, the GCS can be used for the interim on a general scale in order to infer the likely GOC score a patient may receive. This score will be linked to other factors such as age, pupil dilation and presence of a midline shift on computer tomography, in addition to initial GCS score.18 To conclude the GCS and GOS are vital in identifying the severity of brain injury and are still the most used scales for their purpose due to their simplicity and acceptable reliability. The use of these scales in brain injury prognosis helps direct treatment for individual patients, and allows realistic individual rehabilitation goals to be made for that individual. References [1]Hodgkinson D, Berry E, Yates D. 1994, Mild head injury – a positive approach to management, European Journal of Emergency Medicine, 1(1), 9-12 [2] Moppett I. 2007, Traumatic brain injury: assessment, resuscitation and early management, British Journal of Anaesthesia, 99(1), 18-31 [3] Roozenbeek B, Maas A, Menon D. 2013, Changing patterns in the epidemiology of traumatic brain injury, Nature Reviews Neurology, 9(4), 231-236 [4] Swann I, Walker A. 2001, Who cares for the patient with head injury now?, Emergency Medicine, 18(5), 352-357 [5] National Institute for Health and Clinical Excellence (NICE) 2014 Head Injury; Triage, assessment, investigation and early management of head injury in children, young people and adults Available at: http://www.nice.org.uk/guidance/cg176/resources/guidance-head-injury-pdf (Accessed 18/03/2015) [6] Chieregato A, Martino C, Pransani V, Nori G, Russo E, Simini B et al. 2010, Classification of traumatic brain injury: the Glasgow Coma Scale is not enough, Acta Anaesthesiologica Scandanavica,  54(6), 696-702 [7] Kushner D, Johnson-Greene D. 2014, Changes in cognition and continence as predictors of rehabilitation outcomes in individuals with severe traumatic brain injury, Journal of Rehabilitation Research Development, 57(7), 1057-1068 [8] Murray G, Teasdale G, Braakman R et al. 1999, The European Brain Injury Consortium survey of head injuries, Acta neurochirurgica, 141(3), 223-236 [9] Rowley G, Fielding K. 1991, Reliability and accuracy of the Glasgow Coma Scale with experienced and inexperienced users, Lancet, 337(8740), 535-538 [10] McLernon S. 2014, The Glasgow Coma Scale 40 years on: A review of its practical use, British Journal od Neuroscience Nursing, 10(4), 179-184 [11]  Lingsma H, Roozenbeek B, Steyerberg E, Murray G, Maas A. 2010, Early prognosis in traumatic brain injury: from prophecies to predictions, Lancet Neurology 9(5), 543-554 [12] Singh B, Murad H, Prokop L, Erwin P, Wang Z, Parsaik A, et al. 2013, Meta-analysis of Glasgow Coma Score and Simplified Motor Score in predicting traumatic brain injury outcomes, Brain Injury, 27(3), 293-300 [13] Thornhill S, Teasdale G, Murray G, McEwan J, Roy C, Penny K. 2000, Disability in young people and adults one year after head injury: prospective cohort study, British Medical Journal 320(7250), 1631-1635 [14] Maas A, Stocchetti N, Bullock R. 2008, Moderate and severe traumatic brain injury in adults, the Lancet Neurology, 7(8), 728-741 [15]  Udekwu P, Kromhout-Schiro S, Vaslef S, Baker C, Oller D. 2004, Glasgow coma scales score, mortality, and functional outcome in head-injured patients, Journal of Trauma and Acute Care Surgey, 56(5), 1084-1089 [16] Woischneck D, Firsching R, Schmitz B, Kapapa T. 2013, The prognostic reliability of the Glasgow Coma Scale in traumatic brain injuries: evaluation of MRI data, European Journal of Trauma and Emergency Surgery, 39(1), 79-86 [17] Utomo W, Gabbe B, Simpson P, Cameron P. 2009, Predictors of in-hospital mortality and 6-moth functional outcomes in older adults after moderate to severe brain injury, Injury, 40(9), 973-977 [18]  Husson E, Ribbers G, Willemse-van Son A, Stam H. 2010, Prognosis of six-month functioning after moderate to severe traumatic brain injury: A systematic review of prospective cohort studies, Journal of Rehabilitation Medicine, 42(1), 425-436 [19]  Brooks D, Hosie J, Bond M, Jennett B, Aughton M. 1986, Cognitive sequelae of severe head injury I relation to the Glasgow Outcome Scale, Journal of Neurological and Neurosurgical Psychiatry, 49(5), 549-553 [20] Jourdan c, Bosserelle V, Azerad S, Ghout I, Bayen E, Aegerter P, Weiss J, Mateo J, Lescot T, Vigue B, Razarourte K, Pradat-Diehl P, Azouvi P. 2013, Predictive factors for 1-year outcome of a cohort of patients with severe traumatic brain injury: results from PariS-TBI study, Brain Injury, 27(9), 1000-1007 [21] Wilson J, Pettigrew L, Teasdale G. 1998, Structured interviews for the Glasgow Outcome Scale and the extended Glasgow Outcome Scale: Guidelines for their use, Journal of Neuro-trauma, 15(8), 573-587 [22] Nalt J. 2001, Prediction of outcome in mild to moderate head injury: A review, Journal of Clinical and Experimental Neuropsychology, 23(6), 837-851 [23] : Nichol A, Higgins A, Gabbe B, Murray L, Cooper D, Cameron P. 2011, Measuring functional and quality of life outcomes following major head injury: Coma scales and checklists, Injury, 42(3), 281-287 [24] Oh H, Seo W. 2013, Development of a decision tree analysis model that predicts recovery from acute brain injury , Japan Journal of Nursing Science, 10(1), 89-97

Citigroup Essay -- essays research papers

Introduction The Name of the company which I choose, is Citigroup. I’ve been interested in the company for a very long time. Since the day I first met my brother in-law eight years ago, I’ve been at awe in regards to the sophisticated manor in which employees carry themselves and the company name as a badge of pride and accomplishment. When I first entered High School, I instantly became an honors student and attained the honor of being directly involved with the community based activities of Soloman Smith Barney, because of my direct involvement with many employees of the company, I learned that Citigroup would be the best place for me to build a career upon matriculation from college. Last Summer when I graduated from High School, I was given an internship in the company, continuing my networking exposure. All summer interns were given a complementary breakfast with Sanford I. Weill, but myself and a few other Seniors from my former High School were treated to a private lunch with Mr. Weill, I would say it was as a direct result of that lunch my appetite for knowledge of the company grew. Framework Of the Business Citigroup did not begin as one single entity, but rather as many smaller companies, which would later become part of larger, more efficient corporation, through mergers and acquisitions. The main symbol of the company, the red umbrella, represents a company by the name of travelers, which was founded in 1864, â€Å"when a group of Hartford businessmen each contributed $200,000 as capital stock in order to establish this new insurance enterprise.† As a symbol of insurance protection, the umbrella became associated with The Travelers in 1960, as protection against â€Å"a rainy day.† Once Travelers Group merged with Citicorp in 1998 to form Citigroup Inc., the new company retained the red umbrella as its logo. In the investments and securities market, Citigroup holds the names of two legendary brokerage firms, Soloman Brothers and Smith Barney. Smith Barney dates back to nineteenth century Philadelphia, where a young broker, Charles Barney, founded his firm in 1873 and a young investment banker, Edward B. Smith, started his in 1892. These pioneers of the American securities industry helped make Wall Street the world's financial capital. In 1938 Charles D. Barney & Co. and Edward B. Smith & Co. merge, forming Smith Barney & Co. In 1910 Arthur, ... ...s the company’s CEO of Asset Management. Human Resources Key skills needed to accomplish the firms many missions, include, the ability to reason and think progressively. After a few encounters with various staff members within the same department but all who graduated college with contrasting majors, I began to wonder how it was that such different individuals could possibly work in the same department, then I realized that they all shared the same common ability of thinking progressively and reasoning but, the manor in which they reasoned would differ from individual to individual. From the managers which I spoke to at the company, their subordinates appear to be more than just instruments by which to accomplish a desired task, but rather possessing a symbiotic relationship between manager and subordinate. Each manager came to realization that the company’s goals could not be met without the workers, and the workers realized that both their financial and professional needs could not be met without devotion to the company. When speaking to a manager or low leveled worker, one would believe that you were speaking to the Chairman based on the level of conviction within their words.

Summary of Communist Manifesto by Karl Marx Essay -- Karl Marx Communi

Summary of Communist Manifesto by Karl Marx Introduction Karl Marx was born in 1818 into a middle-class, German family. During his studies, Marx was heavily influenced by the philosophy of Hegel. He joined a group called the â€Å"Young Hegelians.† The group, though â€Å"inspired by Hegel, [was] determined to champion the more radical aspects of the old master's system.†[i] Though he was a strong scholar, he got into trouble because of his radical political views.[ii] In 1847, together with fellow German, Freidrich Engels, Marx wrote The Communist Manifesto. The Central Authority of the Communist League approved The Communist Manifesto January of 1848, and the document began printing the next month.[iii] The manifesto was â€Å"inspired by the emergence of the modern working class, [he] developed a wholly new socialist outlook based upon the principle of socialism from below.†[iv] In Marx’s version of socialism, there were two central themes, one of which was that the working class had to libe rate themselves from their oppressors, and the other involved the working people overthrowing their current government to create a new, democratic society for themselves.[v] Summary of Section 1 Marx begins by showing that throughout all of history humans have divided themselves into certain ranks or classes. For example, in the Middle Ages social divisions were â€Å"feudal lords, vassals, guild-masters, journeymen, apprentices, [and] serfs.†[vi] As long as social stratification has existed, one group or groups have been the oppressor while another group or groups have been the oppressed. The fight that exists between the oppressed and the oppressor is destine to end reconstruction of society triggered by revoluti... ...o of Karl Marx and Friedrich Engels.. New York: Russell and Russell, 1963. [vii] Marx [viii] Marx [ix] Marx [x] Marx [xi] Marx [xii] Marx [xiii] Marx [xiv] Marx [xv] Marx [xvi] Marx [xvii] Marx [xviii] Marx [xix] Marx [xx] Marx [xxi] Marx [xxii] Marx [xxiii] Marx [xxiv] Marx [xxv] Marx [xxvi] Brians, Paul. Study Guide for The Communist Manifesto. 15 March 2002 . LINKS TO: http://www.wsu.edu:8080/~brians/hum_303/manifesto.html Study Guide for The Communist Manifesto. http://marxist.org http://www.anu.edu.au/polsci/marx/marx.html http://www.philosophypages.com/ph/marx.htm http://cepa.newschool.edu/het/profiles/marx.htm http://www.classicnote.com/ClassicNotes/Titles/communist/ http://homepages.udayton.edu/~santamar

Physics Cantilever Lab

Independent Assessment Physics Lab (SL): Cantilever Flexion Cherno Okafor Mr. Ebrahimi SPH4U7 October 21st, 2012 Introduction Purpose: The purpose of this Physics Lab is to investigate what factors determine the amount of flexion of the cantilever. Hence, the objective is to establish a relationship between the length of a cantilever, which may give some insight into the physics of cantilevers. Hypothesis: If one increases the length of a cantilever, one would expect there to be an increase in deflection/flexion of the cantilever.Similarly, if one increases the mass of the load, one would expect there to be an increase in the deflexion/flexion of the cantilever. In addition, I predict that proportionality will also occur between the independent and dependent variables. If the length of the cantilever doubles, it is expected that the flexion/deflexion would also double. Similarly, if the mass of the load doubles, the deflexion/flexion would also double. Variables: In this investigatio n, I chose two variables: the length of the cantilever and the mass of the load.First, I chose to measure the effect of the length of the cantilever on its deflection when loaded with a constant mass because I knew from prior experience that there was some relationship between the two variables. * Independent Variable: The length of the cantilever in metres, which will be varied by changing the length of the yardstick functioning as a cantilever that extends over the edge of a table. This will be measured indirectly by measuring the length of the portion of the yardstick not in use and subtracting that from the entire length of the yardstick.The other independent variable is the mass loaded onto the cantilever, which will be controlled by initially using the same mass for each trial, then for the second part, changing the mass of the load by increasing and decreasing the mass, and subsequently investigating what the relationship is between load mass and cantilever length. The initia l location of the mass in relation to the entire yardstick will be controlled by placing the mass at the same end of the yardstick for each trial and marking the flexion/deflexion. Dependent Variable: The deflection/flexion of the cantilever in metres. This will be measured indirectly by measuring the initial height of the bottom of the cantilever with no mass added (which is equal to the height of the table) and the new height of the bottom of the cantilever after each trial, which will be measured with mass added. Hence, the difference between these heights is equal to the deflection/flexion of the cantilever. The material and other physical properties of the cantilever will be controlled by using the same yardstick as a cantilever for each trial.Data Collection and Processing My experiment is divided into two parts; experiment A (involving the relationship between flexion and the mass of the load) and experiment B (involving the relationship between the flexion and the length of the cantilever). Below are two tables in which I have recorded the data which I obtained during the experiment. The first table reflects the Relationship between the deflection/flexion of the cantilever and the mass of the load and the second table reflects the relationship between the flexion of the cantilever and the length of the cantilever. i) Relationship between the deflection/flexion of the cantilever and the load mass (5 trials) Table #1-Experiment A Factor/Variable| Trial 1| Trial 2| Trial 3| Trial 4| Trial 5| Trial 6| Trial 7| Trial 8| Trial 9| Trial 10| Trial 11| Load (g)| 0| 100| 200| 300| 400| 500| 600| 700| 800| 900| 1000| Without Load (cm)| 96| 96| 96| 96| 96| 96| 96| 96| 96| 96| 96| With Load (cm)| 96| 92. 7| 90| 87. 6| 85| 82. 2| 79. 5| 77| 74. 6| 71. 5| 69. 5| Flexion (cm)| 0| 3. 3| 6| 8. 4| 11| 13. 8| 16. 5| 19| 21. 4| 24. 5| 26. 5| Now, I will graph this relation:We can see that there is a linear relationship between flexion and the load mass. (ii) Relationship b etween the deflection/flexion and the length of the cantilever (5 trials) Table #2- Experiment B Factor/Variable| Trial 1| Trial 2| Trial 3| Trial 4| Trial 5| Trial 6| Trial 7| Trial 8| Trial 9| Trial 10| Length of cantilever (cm)| 90| 80| 70| 60| 50| 40| 30| 20| 10| 0| Height without Load (cm)| 95. 5| 95. 5| 95. 5| 95. 5| 95. 5| 95. 5| 95. 5| 95. 5| 95. 5| 95. 5| Height with Load (cm)| 69. 5| 76. 5| 82. 5| 87. 4| 90. 9| 93. 2| 94. 5| 95. 5| 95. | 95. 5| Flexion (cm)| 26| 19| 13| 8. 1| 4. 6| 2. 3| 1| 0| 0| 0| Now I will graph this relation: We can see that there is an exponential/power relationship (curved) between the flexion and the cantilever length. Analyzing Evidence Patterns: 1) In experiment A, the relationship between the flexion and the load is proportional as predicted. As the load increases, the flexion increases as well. As the load doubles from 200g to 400g, the deflection almost doubles too. 2) In experiment B, the deflection increases as the length of the cantilever i ncreases.But this time, it reaches a point (20cm, 10cm, 0cm) where the deflection stays the same even if the cantilever length changes. Conclusion and Evaluation Conclusion: The experimental results agree with my prediction/hypothesis because I predicted that in experiment A, the deflection is proportional to the mass of the load. In experiment B, I predicted that flexion/deflexion would increase as the length of the cantilever increases. As the load and the length of the cantilever increases, then the deflection/flexion increases.This happens because of forces acting on the particles in the cantilever. At the top of the cantilever, particles are pulled apart proportionately to the load because they are in tension. The forces between particles increase. However, the attractive force is bigger than the repelling force in the particles so therefore, the particles are held together. The particles at the bottom will be pushed together proportionately to the load because they are in comp ression. The forces get larger and the repelling force which is bigger pushes the particles away from each other.So they are not disordered. We can also say that they obey Hooke’s law. Evaluation: From the results that I got after performing the experiment, I can say that the experiment worked quite well. In the analyzing evidence section, I can draw the conclusion that the first table reflects a linear straight line graph and the second table reflects a curved graph. On this basis, I can say that the experiment worked out pretty well. I think the data I obtained was accurate since I did indeed try to graph these relationships.A possible improvement to this experiment should be repeating the experiment twice or more if possible. Then I would get the average results in a table and in this way, my results would be even more accurate. General Conclusion: The general conclusion we can draw from this experiment is that as the mass that we put on the cantilever increases, the defle ction increases too until the elastic point is reached where the cantilever cannot hold any more masses so it breaks. Also, we can see from the second graph that the larger the length of the cantilever, the large the flexion is.

Human Resource Management on Sheraton Hotel Surabaya

Human Resource Function: Sheraton Hotel and Tower Surabaya Alex Chandra 3104009 Raymond Kurniawan Tjiadi 3104010 Kevin Krisnadi 3104802 Julian Giovanni 3104812 Anastasia Santoso 3114701 IBN – Fundamental of Human Resource Management Universitas Surabaya 1. Overview The origins of the brand date back to  1937  when  Ernest Henderson  and  Robert Moore  acquired the Stonehaven Hotel in  Springfield, Massachusetts. The chain got its name from another early hotel that the pair had acquired, which had a lighted sign on the roof saying â€Å"Sheraton Hotel† which was large and heavy and therefore too expensive to change. Instead, they decided to call all their hotels by that name. Henderson and Moore had opened three hotels in  Boston  by 1939, continuing with their rapid expansion opening properties along the entire East Coast. In the 1940s, Sheraton purchased the famousHotel Kimball  of  Springfield, Massachusetts, and transformed the 4-star hotel into The Sheraton-Kimball Hotel, attracting guests like President  John F. Kennedy. In 1945, it was the first hotel chain to be listed on the  New York Stock Exchange. In 1949 Sheraton expanded internationally with the purchase of two Canadian hotel chains. The 1960s saw the first Sheraton hotels outside North America with the opening of the Tel Aviv-Sheraton in February 1961 and the Macuto-Sheraton outside Caracas, Venezuela, in 1963. By 1965, the 100th Sheraton had opened its doors. The multinational conglomerate  ITT  purchased the chain in 1968, after which it was known as ITT Sheraton. In 1985 Sheraton became the first Western company to operate a hotel in the People's Republic of China, assuming management of the state-built Great Wall Hotel in Beijing, which became the Great Wall Sheraton. In 1994, ITT Sheraton purchased a controlling interest in the Italian CIGA chain, the Compagnia Italiana Grandi Alberghi, or Italian Grand Hotels Company, which had been seized from its previous owner, the  Aga Khan, by its creditors. The chain had begun by operating hotels in Italy, but overexpanded across Europe just as a recession hit. These hotels formed the core of what came to be the ITT Sheraton Luxury group, later Starwood's Luxury Collection. In April 1995, Sheraton introduced a new, mid-scale hotel brand Four Points by Sheraton Hotels, to replace the designation of certain hotels as Sheraton Inns. In 1998, Starwood Hotels & Resorts Worldwide, Inc. acquired ITT Sheraton, outbidding Hilton. Under Starwood's leadership, Sheraton has begun renovating many existing hotels and expanding the brand's footprint including their management contracting partnership with Pakuwon Jati Tbk to build Surabaya Sheraton Hotel and Tower. 2. Field Report Q: How important are the function of HRM and the contribution towards the performance of company as a whole? In the recruitment process, what method is used by Sheraton Hotel in choosing and selecting the new employee? What competence / requirement is the major concern? A:As important as the others. Human resource in nowadays has a role as a business partner rather than only recruiting agency that only need sharpness for recruitment. Skill can be taught. But behavior is more important. Sharing about their past (know people from the past. Not a formal interview but make the condition as comfort as possible). Q: About the training and development program, how Sheraton Hotel implement in training and developing the competence from the new and existing employee? What objective that Sheraton Hotel want to achieve? A: Not only work but also study. Training for 48 hours, the orientation is about brand and etc. Have it’s own culture. Service culture needed and built for years and become loyal. We can see from their will for change and develop. We have 4 kinds of training, in our own hotel, in the department training (refreshing the previous training), training analysis (according to appraisal), and the last is training abroad or seminar. Every month they send report and attendance. Q: Human Resource Department of course inseparable from the process of giving motivation both moral and materially. In the motivation of materially or incentive, what is your view about the role of incentive towards the performance of the company? What kind of criteria that awarded that kind of incentive? We have many kinds of motivation, like promotion, associate of the month, associate gathering, care share (can be redeem), president award (star of the month will be registered to the regional), and incentives for sales. We also have two kinds of incentives, cash incentives (quarterly) and trip incentives (yearly). Q: How Sheraton Hotel respond to the violation from rules that happen by the employees? What kind of approach that the Sheraton used? Department and Supervisor manage them. Light warning (discussed) and will be given to the employee a written warning. In relation to the safety function and health care of company to the employee, what implementation that Sheraton use? How Sheraton see that benefits? Is it only as a cost or expense that arise from obligations solely or as an investment in improving company performance? We have safety and security certification (checked from the third party). We also have training for new comers. Once in 3 months, there will be a evacuation practice without any announcement. We also have an emergency response team to ensure safety. We give 4 kinds of insurance that are jamsostek, old age insurance, inpatient, and life insurance. Q: Towards the rules for giving day off compensation that Sheraton give, is there any specific regulations? We give our employee 5 working days in a week. 9 hours per day (8 hours working, 1 hour for rest). We also have some rules for day off. For those who have work for 5 years or above, that will be 12 days off + 8 days. For those who have work for 10 years or above, that will be 12 days off + 20 days. For those who work more than 15 years, that will be 30 days off + 12 days. We treat associate like we treat our consumers. 3. Perception The Human Resources Department is responsible for employee compensation and benefits, policy development, recruitment, affirmative action, employee relations, training and development, administration of the Sheraton’s automated human resources/payroll system and maintenance of employee records. Sheraton Human Resources strive to: Maintain consistency across the organization with regard to human resource issues †¢ Ensure that the workforce reflects the diversity of the community it serves †¢ Ensure that all employees are treated with equal respect and dignity; †¢ Ensure that all employees understand the Sheraton's pay-for performance merit system †¢ Provide departmental support to ensure that Human Resource is an integral partner of every dep artment’s operations. A top priority for the department is to implement a corporate wide training and development program to enhance leadership skills among Sheraton’s employees and managers. Human Resources is also dedicated to meeting the highest level of customer service by providing prompt and accurate service in employee relations, recruitment, compensation and benefits. And lastly, the department is committed to make the service culture better and better among Sheraton Hotel employees to make them loyal. From the interview side we can see an interesting way that they interview them from their past. And we think their recruitment system as something unique. It’s very rare to see an interview like their system. They also respect their employee, by giving a good treatment from insurance, day off and incentives. They also consider the career of their employee by giving some promotion or president award that will make them registered to the regional. 4. Summary After conducting the interview to assess the human resource function in the Sheraton Hotel and Tower, we can conclude that Sheraton had been running the whole Human Resource Function that a company should have. The Sheraton’s HRM Function consists as follow: Staffing According to the Sheraton’s management, we could conclude an excellent performance that they had been conduct. Eventhough they said that their function is more than only recruiting, in reality they had been doing an effective yet proper staffing’s system in light of the type of the industry that they’re dealing. The high customer contact that they must face everyday had made them must modify their recruiting system into a system that emphasizing their behavior and attitude which is an important element in the service industry. Furthermore, they also make a strong highlight in the company’s culture that they always put into every associate’s mind. All of those strategies is conducted by Sheraton Hotel and Tower because in the service industry, technical advantages can be copied instantly by the competitors whereas an advantage in company’s culture can only built by years of improvement. Training and Development Sheraton Hotel and Towers treat their employee more than just an hourly labor or a machine to generate revenue. Moreover, they call the employee as â€Å"associate† that refer to their principle to treat employee as a business partner that can grow together as one entity. For this reason, they also said that they want to hire a F;B waiter that can be a F;B Director. It means that they had a very big concern in the development of their associate. Their commitment of 48 hours of training and development also show their leading advantages in the training and Development aspect because they saw Training and Development as an investment to achieve Higher Company’s performance through the improvement of their associate as the front line of their services. Empowerment In giving a motivation to their employee, Sheraton Hotel and Towers focuses not only in a narrow aspect but moreover they focus on every aspect that employee had achieved. For example, if other company only consider their employee achievement in the business aspect, such as sales performance, profit earned, market share, etc. , Sheraton also appreciate the achievement in other aspect such as internal relationship, social relationship between employee, etc. Furthermore, in line of their HRD’s goal to improve the performance of their associate, they make the incentive more frequent through giving cash incentive quarterly and also yearly trip incentive. The incentives also using the immaterial empowerement using associate recognition system such as romotion, associate of the month appreciation that made the employee focus on the performance and not the material. Safety and Healthcare Unlike manufacture company that rely on the machine that had 100% Performance Rating, high customer contact firm such as Sheraton rely mostly on their associate. Therefore, any absenteeism that caused on many factors to their employee will cause a severe loss to their company. Thus, they set a high standard on the safety and healthcare regulation, such as double the insurance from the Jamsostek standard and also give a full health benefit.

Virtualization

The author displayed this by implementing his into an existing infrastructure and recording the results of the changes with several stress tests done to the new infrastructure. The platform used for this experiment was Oxen desktop. (Gang 2010). The author is credible because he holds a doctorate in Computer science and is a professor at the Korea advanced Institute of science and technology. He also holds a Masters in computer science with a specialization in POP, grid computing, network optimization and operating systems.This article is credible because the research is presented as a case study in which they test out the efficiency of he new brutalized infrastructure on one of the main hypocrisies used in fertilization technology. The evidence used in this article is relevant and the authors experimentation is the support that backs up this evidence. The researchers also supported by the Korea science and engineering foundation grant funded by the Korean government.The information is article would be used to highlight the advantages of fertilization in a big network setting. Shout T. S. (201 1). Development of an intrusion detection and prevention course project using fertilization technology. International Journal of Education and Development using Information and Communication Technology, 7(2), 46-55. According to an article written by Chou (2011) a virtual network lab was constructed at East Carolina University to help students work and practice on intrusion detection and prevention.This was done because a virtual lab gave the students and network administrators a much more user-friendly and efficient environment. The virtual network environment allowed the students to each have their own workspace that replicated a network, thus giving them a real-world environment for them to experiment in. Chou 2011). The author is credible because he holds a doctorate in electrical engineering from Florida international University. He is currently an assistant professo r at Indiana State University specializing in digital communication.The article is a quality source of information because the international Journal of Education and Development using Information Communication Technology is a valued E Journal in the technology and communication field. The study is a quality source Of information about the advantages that fertilization brings different types of settings. The information found in this article will be used to highlight the scalability that fertilization brings in how its efficiency over physical machines is an improvement. Chou 2011). You, S. (2012). Economic analysis of cloud-based desktop fertilization implementation at a hospital. BMW Medical Informatics and Decision Making, 12(1 1 9), Retrieved from http:// www. Biomedical. Com/1472-6947/12/119 According to an article written by You (2012) a hospital in Korea implemented a virtual desktop infrastructure into their facility and they conducted a 5 year economic analysis to see how he fertilization could possibly end up saving them money.The author presents the information for statistical analysis and graphs that show how much money they can save based on the amount of virtual machines they choose to implement. (You, 2012). The publication is a good source of information because the BMW Medical Informatics & Decision Making journal is a highly regarded peer-reviewed journal that only publishes work deemed coherent and sound by its many peers. The article is a quality source of information because it highlights the efficiency and financial impact that fertilization can bring in such a huge setting.The information's article be used to highlight the money saving aspects of implementing a fully virtual environment in a short and long-term perspective. (You, 2012). Cue, L (2012). Energy performance assessment of fertilization technologies using small environmental monitoring sensors. Multidisciplinary Digital Publishing Institute, 12, 6610-6628. According to an artic le written by Lu (2012) power consumption is a major issue when it comes to server infrastructures in data centers and the study was done to monitor power consumption of physical servers compared to virtual servers.Small sensors ere used to monitor power consumption in temperatures of both types Of servers. (Lu, 2012). The author presents the information through an experiment in which they use both physical and virtual servers and put them through different processor workloads to monitor how the temperature and power consumption are under different loads of stress. The multidisciplinary Digital publishing Institute is a good source of information because they are publisher of many open access scientific journals with a good portion of them being covered by web science.The article is a good source of information cause it highlights the advantages that fertilization brings to the data centre in the sense of power consumption. The information article will be used to help show how ferti lization brings advantages over physical servers when it comes to power consumption. (Lure 2012). Walters, J. P. (2008). A fault-tolerant strategy for brutalized HIP clusters. The Journal Of Supercomputing, 50, 209-239. According to an article written by Walters (2009) fertilization improves the usage of computing capability, especially in data centers where resource allocation is a top priority.A study as done comparing the overall performance and scalability of different virtual machine platforms. Also present information through a study in which he compared Ovenware server, Oxen, and Open VS.. (Walters, 2008). They measured 3 categories: full fertilization, Para-fertilization, operating system-level fertilization. The article is a good source of information it shows the many different ways that computing resources can be consolidated and the advantages that they bring.The Journal of supercomputing is a good source of information because they are a journal that publishes articles and studies based on all aspects of supercomputing. The information in the article will be used to show the versatility of fertilization and how you can tailor it to your needs. (Walters, 2008). Engine, M. (201 1). High availability using fertilization. International Transactions in Applied 195-200. According to an article written by Engine (2011 ) fertilization technology needs more ways to Introduce high availability to its infrastructure to ensure a seamless experience in the decanter.He is a big proponent of having a proven failover mechanism being implemented into physical servers being used to virtual machines, this will ensure a secure environment where management and backup lotions are of the highest priority. (Engine, 2011). The author is a good source of information because he is a research scholar at JOT University, a University in India specializing in education related to object oriented programming and technology.The publication â€Å"international transactions and ap plied sciences† is a good source of information because they are Journal that publishes many articles in the fields of mathematical modeling and optimization. It is quarterly journal that is frequently read by researchers and computer science, physics, chemistry, applied sciences, etc†¦ The article is a good source Of information because the researchers presented not only the advantages Of fertilization but also the points that were fertilization can see improvement.The information is article be used to show were fertilization has some holes and how some of the newer technology that is out now helps to improve on high-availability and stability. (Engine, 201 1) Keening, Y. (2012). Performance combination evaluation from single virtual machine to multiple virtual machine systems. International Journal of Numerical Analysis & Modeling, 9(2), 351-370. According to an article written y Keening (2012) fertilization technology can bring many bottlenecks when it comes to high-pe rformance computing and decanter usage.The goal of this article was to experiment and evaluate where these bottlenecks are in single and multiple virtual machine systems. The author is a good source Of information could he IS currently working on his PhD in computer science at both Jagging University and the University of Sydney. He received his bachelors in software engineering from Jagging University and currently specializes in fertilization and cloud computing, is also member of the SPEC search group and ERG cloud working group.The publication is a good source of information because the international Journal of numerical analysis and modeling is a journal that dedicated to the wide spectrum of numerical methods in science and engineering. It only publishes high-quality papers pertaining to all fields of numerical analysis and mathematical modeling (including scientific computing). The article is a good source of information because the study shows the different capabilities of s ingle and multiple virtual machine systems and where bottlenecks happen that may cause performance issues possibly.The information is article be used to highlight where fertilization can be utilized the best to avoid bottlenecks that can cause performance issues. (Keening, 201 2) Sheriff, M. (2012). Power-efficient distributed scheduling of virtual machines using workload-aware consolidation techniques. The Journal of Supercomputing, 61 , 46-66. According to an article written by Sheriff (2012) power consumption is a major issue in data centers, especially in those where many clients are expecting to be using the system with little to no response time.The author goes through four different models to display the preferences in power consumption and server utilization. He then proposes an energy efficient approach that can consolidate energy used. The authors is a good source of information because he holds a PhD in computer science with a sofa;are concentration and was a professor at the Victoria University of Manchester and is currently professor at the Iran University of science and technology. The Journal of supercomputing is a good source of information because they are a journal that publishes articles and studies based on all aspects Of supercomputing.The article is a good source Of information cause it's a research-based study that shows how the models differ when it comes to their power consumption and then when he introduces the proposed model the results display the advantages of a more energy aware approach to the decanter. The information is article be used to explain that even though fertilization can be implemented, there are still many ways to improve upon it that can help from a business aspect. (Sheriff, 2012). Mansard, M. (2013). Towards fertilization in cloud computing.International Journal of Advanced Research in Computer Science, 4(8), This article, written y Mansard (2013) discusses cloud computing and its applications in today's technolog ical landscape. He discusses grid computing relation to cloud computing and how fertilization plays a key role in the functionality of cloud computing. The author is a good source of information because he currently works at the computer engineering department at Islamic Sad University and has written many articles pertaining to the sciences.The publication is a good source of information because it is an online open access in peer- reviewed journal with many articles on computer science and relevant fields. This article is a good source of information because it introduces cloud computing and how fertilization is one of the building blocks of how cloud computing works. The information is article will be used to display the power and simplicity that fertilization can bring over networks and how that brings ease to users. (Mansard, 2013). Claudia, M. (2009). Romulus: Disaster tolerant system based on kernel virtual machines.Annals of DAM for 2009 & Proceedings of the 20th Internation al DAM Symposium, 20(1), 1671-1672. This article, written by Claudia (2009) alas about disaster tolerance in computer systems and how fertilization technology brings a slew of new ways to keep computer systems up and running even in times of emergency or accidents. He introduces a new algorithm (Romulus) for disaster tolerance that allows for optimum failover for a VIM cluster. The author is a good source of information because he's had more than 10 years Of professional experience in the field and is currently a software engineer at twitter.The DAM International World Symposium is a good source of information because traditionally DAM is an association for international scientific and academic cooperation in relation to intelligent automation in modern production. They have a yearly symposium were professionals in the field discuss the latest developments. This article is a good source of information because it focuses on the different techniques in which you can keep a virtual net work infrastructure intact when disaster strikes.The information is article be used to highlight how failsafe mechanisms can be implemented to keep a virtual machine network intact. (Claudia, 2009). Ferguson, S. (2008, September 22). Ovenware takes the long view. Www. Seek. Mom, According to an article written by Ferguson (2008) Ovenware began to take a long-term approach when it comes to implementing the virtual data centre. They introduced a new fertilization platform (VOID- SO) and many new software that are going to change the functionality of the data centre and how it interacts with different devices.The website is a good source of information because it routinely posts news and upcoming developments in the technology field. The article is a good source of information because it shows how companies are looking to innovate and continue to bring change to fertilization. The evidence in the article is relevant to fertilization because the very things that Ovenware introduced back in 2008 are now being used regularly by many businesses to take their optimization Of the data centre to the next level now.The information article will be used to show how Ovenware implemented a plan to change how fertilization works for data centers and how far they've come since introducing their new software initiative. (Ferguson, 2008) Rose, R. (2004). Survey of system fertilization techniques. In www. Robertson. Com. This article, written by Rose (2009) takes a look at the two main ways in which retaliation is implemented into computers. He takes a brief look at the history of fertilization and how full fertilization and Para-fertilization work on different chippies.The author is a good source of information that he is currently a director of flight software at Spaces, a rocket and spacecraft manufacturer. He also previously worked at Boor 3-D and Sony computer, he also has a degree from Oregon State University. Rose's website is a good source of information because its a blo b that he keeps up-to-date in which he discusses various topics in the IT industry and new happenings in the business. Rose is an experienced professional the field and provides a lot of good insight to other IT professionals.The article is a good source of information because the information about fertilization is broken down from its early history and then transitioned to the very specifics of its inner workings and the differences in its operation on different chippies. The information in this article will be used to explain the early beginnings Of fertilization and the main differences be;en full fertilization and Para- fertilization and how each of them have their advantages. (Rose, 2004) Pedal, P. (2007). Performance evaluation of fertilization technologies for server consolidation.